Passions That Pay

Keywords are the words and phrases that people are using in their searches. Some keywords are being searched for by thousands of people a day. Tools such as Google’s zeitgeist look at the popular words month by month.
Whilst researching on the topic of keywords, I found as I always do when reading about SEO so [...]

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Anchor text is simply the words that you see on the webpage for a link. If you have ever seen Click here then that is a commonly used anchor text. Google and other search engines put value on anchor text in their algorithm because keywords are regularly used as a way to indicate what is [...]

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If you are like me and your eyes glaze over at the mere mention of Search Optimization or SEO as it is more commonly referred to, because you know the speaker is going to reel out a whole string of terms that you do not understand, then here is a basic introduction using everyday language. [...]

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I am very choosy about the blogs that I read – I simply do not have the time not to be selective. One of the blogs I do follow closely though is Jonathan Ledger . I really enjoy how transparent he tries to be at all times. He is as likely to publish a study [...]

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